Although my family forbids me from playing Christmas music and dusting off my starfish Santa until December 1, that doesn’t mean I can’t be planning for the Holidays. And so should you*!

* by “you” I mean anyone who has clients, donors, patients, supporters or people you’d like to thank — and subtly remind of your awesome services!

From my years of communications and marketing experience, I know that December is not only a great time to wear ironically ugly sweaters, but also an intrinsically earnest time to connect with the people who make your business possible. And hey, some of them might be looking for an additional tax break before the end of the calendar year.

Will it be a short video, year-in-review newsletter, holiday card, or beautifully designed email expressing gratitude? Whatever it is, once those jack-o-lanterns and giant spiders are put in storage, get cracking on how you will create an impression this December.

Fondly,
Paula
PS: I can help you with that plan 🙂